In sales and marketing, people often talk about an “elevator pitch.” If you’re on an elevator with someone and they ask you “What is Rotary Global Travelers?” do you have something meaningful to say in the time it takes you to get from floor 1 to floor 10?
Our mission is a good place to start, of course. We travel together. We serve the world. We meet people. We have fun.
But what does that mean?
Our communications team (in particular, new member Tim Connelly) has developed a nifty trifold to help you explain (and sell) our unique club. We’ll be bringing hard copies to Calgary so our members can carry a few in their pocket or purse. We also have a PDF that you can print to share with your friends, neighbors, and other Rotarians. Hint: when you print a two-sided copy, select “short-edge binding” so it comes out right for folding.
